Super Agent: How Real Estate Agents Go from Good to Great

Real estate agents are rock stars. They are tenacious, organized, consistent and accountable. The secret ingredient to real estate success is really no secret ingredient at all. It all comes down to effective habit building and daily planning. By nature, most agents embody all of these traits and more. But what sets apart a super agent from the rest of the flock? 

Perspiration

Great success requires effort—and lots of it. And much of that effort revolves around learning: about your people, your operations, your industry, and yourself. Be relentless in your pursuit of knowledge about everything in your business

Vision

Develop a clear vision for what your goals are, and don't lose faith. Know in your heart that you and your team can accomplish anything you set out to accomplish if you work together and believe in one another. You will undoubtedly encounter setbacks, but don’t be deterred. Learn from failure and remain confident.

Communication

Great agents communicate sincerely, often, and in many different ways to everyone in their organizations. They inform, provide feedback, and motivate--intelligently and honestly. Connect with all your people and cultivate multiple channels for two-way. When you hear your own words and messages repeated back to you from your teammates, or when your employees talk among themselves using your words to describe your vision and goals, then you know you’re making an impact.

Collaboration

Form teams that are constituted for maximum effectiveness. Recognize that in order to do their very best work most teams need consistent support and input from leaders and fellow agents. When you create this kind of environment, you'll see an immediate impact on productivity and effectiveness--as well as morale. This goes for your client base as well. Clients do not want to feel like they are having a service pushed upon them. Develop a collaborative relationship with your clients and you will be sure to maximize results. 

Decisiveness

Super agents are decisive when called upon to make tough calls quickly and confidently. Take a moment to assess a difficult situation and then calmly and rationally consider your options. As soon as you have the information you need to make an informed decision, make it. Don't let fear of being wrong prevent you from making what you know is the right call.

Integrity

There are few traits that are valued more than integrity. As a super agent, your integrity is what determines your reputation among clients and colleagues . Always be candid, forthright, honest, and fair. Treat your people as you want to be treated. 

Inspiration

When times are tough, be the person that people look to for inspiration. Don't just talk, act. Reassure your clients and help them overcome their own doubts and anxieties. 

There is no magic pill for overnight success as a real estate agent. But by implementing these key traits into your everyday transactions, your transformation into “Super Agent” is inevitable.