Just spend five minutes with Chip Parrish of the Denver Central (Colo.) market center and you will be inspired. Chip joined Keller Williams a little over a year ago and in his first full year he earned close to $500,000 GCI (a 72 percent increase over 2013).
How did he do it?
Chip says he has read Gary Keller’s The Millionaire Real Estate Agent (MREA) multiple times and continues to read it every day at lunch. Additionally, he is in his fourth session of BOLD in 13 months. But for Chip, his success goes beyond committing to the Keller Williams systems and models. It is also about developing the habit of lead generating every day as well as running a business like a business. “I suit-up and show-up every day. I am in the office from 6am-4pm working hard at lead generation. When you run your business like a business, you set it up for success,” Parrish said. He also makes prayer a daily activity and keeps his faith an active part of his business. He says that all of his dreams and visions won’t be achieved or sustained unless he masters every step. That is exactly what he is working on.
What is The Millionaire Real Estate Agent (MREA) and how can you make it work for you?
The Millionaire Real Estate Agent (MREA) is a roadmap to success that contains four models for running a successful real estate business: the economic model, the lead generation model, the budget model and the organizational model. It’s really easy honestly; just read the book and follow what it says. There is no guess work involved.
The important thing to note is that these are models and not a menu. For example, you may discover you want to do X, but not Y. Chris Suarez, a top Keller Williams agent in Portland, Ore., cautions this is simply not an option if you want to be successful. “You must dive in and begin implementing one model at a time, with the trust that what has worked for the best in the industry will also work for you,” Suarez said.
To read more details about the models and how to make them work for you, click here. And to really get into it, read The Millionaire Real Estate Agent (MREA).
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